New Zealand


Baldwin Boyle Group was founded in New Zealand in 1981, when the public affairs profession was in its infancy around the world.

We established a reputation for delivering strategic communication solutions to foster strong stakeholder relationships for our clients, to help them achieve their business objectives. Over the years we have evolved and refined this approach and now we call it building social capital.

Honesty and integrity are the cornerstones of our approach. This has always been matched by an approach founded in insights and analysis.

Today, we are recognised as one of New Zealand’s leading public affairs firms. We work alongside Boards, CEOs and senior leadership teams to deliver business strategy, public affairs and communication counsel to a range of clients across the private and public sectors.

Our New Zealand team is led by Managing Director and Partner Dan Wrigley.

GridAKL Building
12 Madden Street Wynyard Quarter,
Auckland 1010

+64 9 300 3166



BBG Melbourne represents prominent Australian public and private organisations.

Along with our colleagues in other offices, we believe in the importance of clear processes to ensure the right outcomes. We are regularly engaged in complex issues management, crisis management as well as stakeholder consultation and engagement programmes.

Priding ourselves on rigour, we don’t do things by halves and we excel in times of growth, change and challenge.

1 Nicholson Street
Melbourne Victoria 3002

+61 423 192 767



For 37 years our Singapore office has been shaping the perceptions of leading businesses and brands across the ASEAN region in both the public and private sector.

Our team specialises in delivering clever, integrated, and measurable communications programmes that work across the region’s diverse communities.

Our ideas are founded in research and insights, coupled with intimate local market knowledge, ensuring our clients lead conversations and achieve quantified business results.

Our Singapore team is led by Managing Director and Partner Carl Stephens.

112 Robinson Road #06-03
Singapore 068902

+65 6538 9211



Since opening in 1997 our Bangkok office has earned a reputation for supporting clients with a practical balance of local knowledge and international expertise.

In Thailand we work alongside clients to provide them with strategic communication counsel and tactical support needed to implement initiatives, which often focus on cultural change or business transformation. Our Thailand team, which includes professional Thai writers and local and international consultants, collaborates with business leaders and in-house communication teams alike.

We pride ourselves on building longstanding relationships with clients by offering pragmatic solutions to help them achieve their goals. We also offer local communication support for Group clients.

Our Thailand team is led by Managing Director Greg Lowe.

Room 406, Level 19, Sathorn Nakorn Tower
100/30 North Sathorn Road, Sathorn
Bangkok 10500

+66 2 230 2703



Established in 2012, our Shanghai office provides high-quality, strategic communications solutions to help international clients connect with their target markets in the Greater China region.

With a combination of global experience and deep understanding of China’s traditional and social media landscape, our China team supports clients with strategic communication planning, issues and crisis management, media relations, social media and corporate communication.

We are experienced in the food, agribusiness, banking and finance sectors and operate fluently in Mandarin and English.

Our China team is led by Managing Director and Partner Unice Liu.

Shanghai Central Plaza
381 HuaiHai Middle Road, 25F
Shanghai, China

+86 21 6032 3648



Baldwin Boyle Group opened its six office in Jakarta late 2020. We have been working in Indonesia for clients for many years, putting teams on-the-ground in Jakarta regularly and working with local partners. Now, we have clients making major investments in the market so there is a stronger need to be on-the-ground more permanently. We also see increasing trade links between some of our markets and Indonesia.

We have a deep understanding of the Asia-Pacific region, and see significant growth opportunities as the world looks to tap into markets like Indonesia, Thailand and China. With our footprint today, we are well placed to help our clients grow across the region the way we have.

We are dedicated to helping clients understand their social context, articulate a clear purpose and strategy, engage authentically with their stakeholders, and create an environment of trust and support.

Mayapada Tower, 11th Floor
Jl. Jend. Sudirman Kav. 28
Jakarta 12920, Indonesia

+62 811 9592 453