Building social capital for business

How businesses and their leaders act today has never been more important. With stakeholders and society applying an ever-greater level of scrutiny, the growing influence of their voices cannot be underestimated.

As has always been the case, it’s about building an environment of deep understanding, trust and integrity with all stakeholders, so you can implement your strategy with absolute confidence.

We call it building social capital.

Social capital is the stock of goodwill that supports or impedes the business strategy. It helps your business earn public trust, protect reputation and preserve its license to operate. It is not an image.

We help you understand the social context in which you operate and the expectations of your stakeholders. We help you articulate your purpose, share your values and explain your strategy.

We have been helping businesses build social capital for 39 years. We are strategic communication advisors, independent thinkers and problem solvers. Our approach relies on robust analysis of the issues, simplifying the complex, and thinking creatively. We have never been afraid to challenge or be bold.

“It’s about building an environment of deep understanding, trust and integrity with all stakeholders so you can implement your strategy with absolute confidence.”

We can help you inspire your people, break new ground, and transform your businesses in sectors as diverse as agritech, aviation, banking, education, energy, health, fintech, food and fibre, logistics, shipping, science, travel and tourism.