Baldwin Boyle Group helping Aussie companies change the game

We have recently been appointed lead agency for three dynamic and innovative Australian companies: Zip Water, WINconnect and Pental Limited. All three companies are changing the game in their field to bring consumers better, more sustainable choices from Australian ingenuity.

Baldwin Boyle Group (BBG) will take on Zip Water’s dedicated corporate communications to support its growing drinking water taps business; drive media campaigns and government relations for energy and utility company WINconnect; and manage media and financial communications for consumer goods powerhouse Pental Limited.

BBG’s Australian Managing Director, Sarah Counsell, says the consultancy is thrilled to add three much-loved Aussie companies to its growing client roster.

Zip Water employs 450 people in Australia and is the world leader in the design and manufacture of instant drinking water systems. Zip Water chose BBG to manage its corporate communications, for both internal and external audiences.

Zip Water President, John Doumani, said that the business has a great story of homegrown innovation to tell, given that Zip Water products can be found in iconic buildings around the world, from Buckingham Palace in London, to the top floor of the world’s tallest building – the Burj Khalifa in Dubai.

BBG is helping WINconnect – the Australian pioneer and largest supplier of community energy networks to apartment buildings and commercial properties – manage its media, government relations and general public relations activity as it navigates a relatively new energy market that is set to deliver benefits in the form of energy sustainability to property developers, Owners Corporations, home owners and residents alike.

“The work WINconnect is doing in multi-dwelling units is important. People want access to solar energy, electric car charging, and other sustainable and energy efficiency measures. WINconnect is leading the way in providing the infrastructure for these services to apartments, town houses and commercial buildings. We look forward to helping educate the community on the possibilities that are now available in this space.

Pental, with its iconic and trusted household brands such as White King, Country Life, and Softly, is moving towards new areas of growth and opportunity and BBG will be working closely with its executive team to share those success stories.